About Lucca Clothing 2021-12-11T15:00:43-06:00


Lucca Fine Men’s Clothing takes its name from the Tuscan city nestled on a lush, green plain between the Apennine mountains and the Tyrrhenian Sea. In the Middle Ages, it was among the world’s leading silk and wool-making centers, supplying centers of fashion across Europe. Today, its rich traditions, coupled with the warmth of its people, beckon visitors from around the globe to become part of its remarkable history.

One of those who felt Lucca’s irresistible pull is Dar Boyér, the heart and soul of Lucca Fine Men’s Clothing. She fell in love with this special place, even from across the Atlantic, and now she has brought its name, tradition, and spirit to Madison, Wisconsin.

The Golden Ram, adopted as the emblem of Lucca Fine Men’s Clothing, symbolizes our connection to the Tuscan region’s rich fabric-making history, its commitment to excellence, and the reputation of its merchants for graciousness and absolute devotion to their patrons.